# Conversion Events · look one customer up

Demo id: `fb43a4bc-90ce-4e5a-bc73-7cbbd9d593d6`

Play: https://demo.everflow.io/preview.html?id=fb43a4bc-90ce-4e5a-bc73-7cbbd9d593d6
Share: https://demo.everflow.io/s/fb43a4bc-90ce-4e5a-bc73-7cbbd9d593d6

Each step is the tooltip the visitor sees, a one-line description of the screen, and what that screen is in Everflow. Generated from `screens_json` — not a second CMS.

## Step 1 · Conversion Events · look one customer up

- **Screen:** Conversion Events · look one customer up
- **In Everflow:** An Everflow product screen in this interactive walkthrough.
- **Tooltip:** User ID is required, not optional — this report answers questions about one customer at a time. Put in the same ID you sent on the conversion, and widen the date range to cover when it fired.